Acquiring and keeping travel customers in a digital world

Acquiring and keeping travel customers in a digital world

2 Apr 2019, 16:55 - 17:35

Travel Forward Theatre
Language:
Portuguese (Brazil)

With so many options for travellers, both online and offline, customer loyalty can be difficult to gain (and potentially easy to lose). In this session, we speak to experts in the field to learn how to build relationships with customers. Panelists will share their experience in retail and travel business and offer essential tips around acquiring customers and keeping then with the right initiatives and measures of social reputation, maximizing the effectiveness of inbound campaigns, google search and other capabilities.

Interviewer: Paulo Salvador, Managing Director, INN&OUT PERFORMANCE

Speakers:

  • Douglas Martineli, Digital Media Supervisor at DENTSU AEGIS NETWORKS
  • Maurici Junior, eCommerce and Social Media Consultant, COMSCHOOL

 

Contributors

  • Paulo Salvador

    Speaker

    Managing Director

    INN&OUT PERFORMANCE

    Paulo has a degree in Journalism from PUC-RIO and a Master’s degree in Sociology from SciencesPo in Paris. He has more than 20 years’ experience in...

  • Maurici Junior

    Speaker

    eCommerce and Social Media Consultant

    COMSCHOOL

    Author of the Book: High Performance in Digital Marketing. Member of the Administrative Council of the Brazilian eCommerce Association (ABCOMM)....

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