How to be a successful exhibitor

• How to be a successful exhibitor

  The most successful exhibiting companies are those who fully realise the opportunities available to them. Through careful planning, promoting their attendance in advance and by taking advantage of the promotional opportunities we provide (many of them free of charge) these exhibitors stand out from the crowd.

  Successful event participation at WTM Latin America starts now! Read our advice below covering what you can do in advance of the event and during it to increase your chances of success.

  

• Increase your visibility before the show

  Careful Planning

  Exhibiting at an event can be a powerful strategic marketing tool - whether the objective is to launch new products, acquire new customers via live product demonstrations, increase sales through face to face interactions, or penetrate a new market fast - thorough advanced planning is required.
  

  Complete your Company Profile

  Every exhibitor is provided with an online company profile on the WTM Latin America website. Fully complete your company description and details of your products, adding press releases, videos and images, to help visitors to the Exhibitor Directory understand the value of visiting you at the show. 

  Complete now

  Use social media and your website

  Social media is a great and cost effective way to engage instantly with customers, prospects, industry experts, press and associations. Make sure that you add your social media links to your exhibitor profile on the WTM Latin America website so visitors can join your networks.

  Get started by following our channels.

• Invite your contacts to visit you

  Make sure everyone knows you’ll be at WTM Latin America by utilising the My Invitations tool. My Invitations gives you the opportunity to invite key clients and buyers to visit you at the event. The invitation you send is for all three days of the show.

  More details soon

  PR & Press

  Capitalise on a wide range of free WTM Latin America PR opportunities designed to help promote your company to potential visitors based in Brazil, Latin America and around the world. Remember to share your news with the WTM Latin America PR team who want to hear about your latest product launches, big projects/events, success stories, and innovations.
  
  Contact the WTM PR team

  Upgrade your exhibitor package

  Consider upgrading your Exhibitor Package. On average, the Premium Plus Package delivers double the number of visitors to your online company profile, more than five times as many product page views, leading to 29% more online pre-show leads through year-round priority listings and features.
  
  Upgrade your package

• Increase your visibility during the event

  Launch something new

  Buyers come to WTM to see what’s new and discover the latest trends. Highlight what’s new on your stand through your own marketing & PR campaign and by taking advantage of the opportunity to be featured in the WTM Latin America PR campaign.
  
  Contact the WTM PR team
  

  Promotional opportunities

  Now that you've booked your stand, think about ways that you can stand out to visitors at WTM Latin America with our cost-effective promotional opportunities.
   
  Sponsorship opportunities

  WTM Latin America Press Conference Room

  In WTM Latin America, there is a Press Conference Room and exhibitors can hire a slot any time during the exhibition. All registered journalists will be invited to participate and the session will be promoted on the Official Events Programme. If you would like to do a press conference, please contact us.
  
  Contact the WTM PR team